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Email Marketing That Sells
Write Emails People Want to Open
The ultimate guide for small business owners who want to connect, convert, and grow through email marketing.
Struggling to get your emails opened - or worse, they’re opened but ignored?
This comprehensive e-book is your go-to resource for writing powerful, effective email campaigns that your audience actually wants to read. Written especially for small business owners, freelancers, and entrepreneurs, Email Marketing That Sells walks you through every step of creating emails that feel personal, persuasive, and impossible to ignore.
Whether you’re starting from scratch or looking to improve your existing strategy, this guide will help you build trust with your audience, increase engagement, and turn your email list into loyal customers.
What’s Inside:
Chapter 1: Understanding Your Audience
Learn how to pinpoint exactly who you're speaking to, create meaningful customer personas, and write emails that truly resonate.
Chapter 2: The Anatomy of a High-Performing Email
From subject lines to CTAs, get the full breakdown of what makes an email get opened, read, and clicked.
Chapter 3: Creating an Effective Email Marketing Strategy
Discover how to map out a purposeful, goal-driven email plan that works for your business, plus tips on frequency, timing, and segmentation.
Chapter 4: Writing Compelling Email Copy That Converts
Write like a pro - even if you're not one. Master the psychology behind high-converting copy and learn to write emails that move people to action.
Chapter 5: Optimising Email Design for Maximum Engagement
Make your emails look as good as they sound. Explore layouts, mobile-friendly formatting, and visual elements that drive interaction.
Chapter 6: Email Automation – Making Emails Work for You 24/7
Set it and forget it (well, almost). Learn how to build automated email sequences that nurture leads and boost sales while you sleep.
Chapter 7: Measuring Success – Analytics and Optimisation
Stop guessing and start tracking. Understand the key metrics that show what’s working - and what needs tweaking.
Chapter 8: Advanced Email Marketing Strategies
Take your campaigns to the next level with behavioural emails, hyper-personalisation, dynamic content, and cross-channel integration.
Chapter 9: The Future of Email Marketing and Your Next Steps
Stay ahead of the curve with insights on AI, sustainability, and ethical marketing - plus your practical action plan for long-term success.
Who this eBook is for:
Small business owners who want to get serious about email marketing
Freelancers and creatives building their client base
Product-based business owners with e-commerce stores
Service providers who want to nurture leads more effectively
Anyone who wants to write better emails that actually get results
Email Marketing That Sells
- Format: This e-book is filled with straightforward, practical advice you can actually use. Each chapter breaks down key strategies with clear, step-by-step guidance - so you can skip the guesswork and start applying what you’ve learned straight away. It’s no-fuss, no-fluff, and designed to help you get results.
- Access: Once your payment is complete, you’ll get instant access to download the e-book. It’s yours to keep, revisit, and use as a reference whenever you need it.
- Refund Policy: Because this is a digital product that’s delivered instantly, all sales are final. Please read the product description carefully before purchasing to ensure it’s the right fit for you.
- Support: Have questions? Reach out anytime for assistance or clarification to ensure you get the most out of the content.
- Payment Options: Secure checkout and flexible payment options available for a smooth purchasing experience.
